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Top Advantages of Pay-Per-Click Advertising

There is a plethora of internet marketing resources that can assist websites in raising their traffic, conversion rates, and brand awareness. Among the best internet marketing techniques is Search Engine Optimisation (SEO), where the aim is to optimise your website for Search Engines, both on-page and off-page, to improve your organic search results listings. Although […]

This Is Why Your Content Marketing Isn’t Performing (And Ways To Fix It!)

In today’s aggressive environment of internet marketing, there’s no question that content is king. Content is everywhere we look and individuals love consuming it! It should come as no surprise that content is at the core of almost all marketing strategies, with around 94% of small companies concentrating their efforts on content marketing. Having said […]

SEO Tactics To Abandon in 2018

In today’s competitive marketplace of digitalisation and globalisation, it’s imperative for companies to utilise online strategies and techniques that strengthen their exposure to customers that are actively trying to finding their products or services. Search Engines are undoubtedly the most influential programs that will influence your online exposure, and thus your website traffic, conversion rates, […]